Hi everyone!

I’m Ruben the Road Safety Bear - it’s my job to help children learn to stay safe on and around the road. I live in Hamilton, but spread my road safety messages throughout the Waikato Region - from Franklin in the north, down to Turangi in the south.

I get a buzz from helping children to learn about crossing the road safely, about taking care on sneaky driveways, to wear restraints correctly when travelling in vehicles, and lots of other road safety lessons. Click on the messages below to find out more......

Visit other pages and tabs to find cool activities and even some stuff for the grown ups.

Look out for me at your school or preschool soon!